Archive for the ‘Social Media’ Category

Captain Vancouver

I received an email pointing me to this website where “Captain Vancouver” is collecting images of people who participated in the Vancouver riots. His purpose is to punish people’s inappropriate actions by publicizing them. His idea is that while the court system may or may not deliver justice to these people, quick justice can be [...]

One of the key tenets of using social media in marketing is to not just speak to your customers, but to listen to them. I had a recent experience that taught me the power of using Facebook to learn from others. My wife and I have written a book for teenagers called “What guys need [...]

Crowdsourcing Feedback

Recently, I’ve been in situations where I’ve been asked, “What do you think about this?” The “this” in the sentence is usually a product or service that is designed for a teenager or young adult (I frequently work with college and high school students). Although I would like to think that I have a pulse [...]

I have been working on some websites lately, and this is one comic that I have come back to again and again. Simple, but very thought-provoking. Thanks xkcd.

Who is watching? Should I care?

Lately, I’ve been reading and thinking a lot about the Internet and privacy. It started when I received an email from a relative warning about http://spokeo.com because it is aggregating information about you and putting it all online. My first reaction was, “Cool, I can use this to find people I’m looking for.” However, my [...]

Book Review: Socialnomics

I really enjoyed reading Socialnomics, by Erik Qualman. Here are some excerpts that I thought were particularly relevant: “It’s important to free your content from being trapped in a ‘walled garden’ because people have quickly grown accumstomed to the news finding them, and there is no turning back…People expect and demand easy access to their [...]

Tapping the Wisdom of the Crowds

Recently, I was faced with the task of finding several people to endorse a variety of classes. I wondered how to go about it. I could email people I knew, but then the endorsements would represent my personal friends, not the more global perspective we were hoping for. I could go to the nearest place [...]